Coaxial (using RG6 cabling) will run from the communications closet to the front of the business, living room, home office, home theater, and bedrooms. By using coaxial in the walls, there will be no need to run antennas at every television. And since the coaxial lines run in the walls, there are nothing snaking out of it. This provides a clean, and uniformed look and feel. The WAN connection will determine if it is an OTA antenna, or cable TV. My preference will likely lean to OTA.